Last time I checked "The Truth" campaign was designed to prevent kids from taking up smoking. Well, my kid is walking around singing this song like its from a Disney movie or something. He loves the catchy tune.
When I told Boone that it was about cigarettes and how yucky they were, he said "Cigrits Mom, then why is it the 'magical amount'?" Great... That is yet another reason for absolutely no media exposure for kids.